The Advantages Of Using A Trade Show Exhibit At A Non-Industry Convention

Trade Show Convention

Virtually all companies spend time thinking about what conventions they will attend and how they will present at each of them. They will usually start with a long list of potential destinations, and then gradually narrow that list down until it fits their needs and their budget. While this targeted approach does have its advantages, it rules out a potentially valuable opportunity: non-industry gatherings where your trade show display can stand out and you can connect with potential clients on a new level.

Benefits Of Taking Your Trade Show Booth Outside Your Industry

If you think back to expos you’ve visited in the past, there are always a few outlier stands that don’t quite seem to fit. If you’re like most of the population, you’re more likely to remember them than you are to remember the details of all but the most impressive units that were targeted to fit the convention’s theme. Your trade show exhibit can have this same effect when you choose to showcase outside the common venues for your industry.

Target Your Local Clients With A Trade Show Display

One of the strongest arguments for presenting at a non-standard expo is the unprecedented connection with local residents. Businesses with a strong local following often find it very valuable to cultivate their clients at local bridal showcases or home and garden expos, even if the field is completely unrelated to what you are offering.

Effective postcard marketing at trade shows

Trade Shows

Aside from sending postcards through mail or post, you can also use them as handouts at exhibitions and trade shows. Let’s discuss few effective approaches to boost customers desired response rate:

Postcards as vouchers

You can invite more and more people to check out your booth at trade show and offer them freebies or other promotional items. Ask your target audience to bring postcards with them to your booth to use postcards as a claim stubs. This way, you can judge and save giveaways only to the people who have taken the time to visit your location and spend time to check your stuff.

Postcards as a discount coupon

With the help of postcards, you can even encourage number readers to visit your booth to purchase your products and services at special discounts. When customer makes any purchase to your booth, you can quickly judge that your postcard marketing camping is working to your advantage.

Postcards as a pass/an invite

You can host a special sale event or an exclusive show in your shop and use postcards as a pass/an invitation. This is a great way to judge which of your prospects are actually have an interested in your products and services. If they join and visit your exhibition you can make them as a perfect sales lead.

Postcards to drive traffic to your website

Fairs and Festivals of Rajasthan

Trade Fairs

Festivals of Rajasthan

Rajasthan, the lands of Rajputs, is undoubtedly one of the most vibrant states of India. Fairs and festivals of Rajasthan are spectacular and add to the glory of the state. Marked with extravaganza of fun and frolic, these Rajasthani fairs and festivals are a time when people rejoice in ecstasy. Visiting the state of Rajasthan during these festival times will offer travelers a memorable experience. Travelers may enjoy the exotic cultural enigma of Rajasthan in the festivities. During the time of these festivals the entire region is colored in vibrant colors of excitement.

Fairs and Festival tours in Rajasthan

During the time of festivals, people get a golden chance to ostentate the best of from their closets and give a deluxe treat to their taste buds by relishing some of the best preparations. These festivals are celebrated round the year and are a reflection of traditional and cultural ethos of Rajasthan. Travelers will find that every religious occasion, every change in season, every harvest time becomes a reason to rejoice and celebrate. All these perpetually reflect the dexterity of Rajasthani arts, crafts and taste of aesthetic refinement. Joyfulness is the key note of all the festivals celebrated here along with feasting and treating.

Conference Guest Speaker Shares Conflict Management Advice

Management Conference

Have you noticed negative or difficult people around you are affecting your otherwise cheerful disposition (and how unfair is that)? Someone who knows nothing is making your life miserable. Why do Negative Nellie’s feel they need to unload their pent up vex at an unsuspecting person? What is up with the negativity causing conflict?

Studies by the institute of Heart Math suggest that we all give off energy that is either positive or contracting. Some people increase energy when they leave a room, and suck energy from the environment when they come in.As a conference keynote speaker i find that one negative person in an audience has the power to affect alot of people. Inspiration plummets when one person enters or leave the room.

The unfortunate part is we tend to become like the people we are around the most. For instance, when you visit somewhere and people have accents you tend to take on the accent, people in groups tend to dress alike and take on similar characteristics.

The conflict comes because this may mean because you are around negative people you may become negative too! Yikes.

Listen to people complaining endlessly about work, and you’ll find yourself starting to do the same. Add to it that negative emotions exert a more powerful effect in social situations than positive ones.

Exhibition Display Stands


Exhibition display stands play a very important role for a successful exhibition. They are available in various types, designs and styles. They are inexpensive and easy to install.

If you are taking part in an exhibition and want to promote your company’s product in best way, it is essential to choose the best marketing and advertising strategies. You need to work a lot to make your exhibition display attractive and different from the crowd of other exhibitions. Exhibition stands are the best way of creating a different atmosphere for your exhibition.

Different kinds of exhibition display stands

There are various display stands, which can be used in your exhibition to give it a different and stylish look:

Brochure stands are the best way of presenting your product, its services and sales message to the interested buyers. Brochures, fliers and catalogues with eye-catching colors, designs and messages are in great demand now days. Brochure stands are very reasonable and easy to use. Brochure stands are durable as they are made up of metal that withstand the rigors of exhibition.
Banner stands are another exhibition stands that are used in various trade shows, exhibitions and displays. Banner stands are compact and light weighted which makes them easy to install. These banner stands are available in various styles and sizes. Graphical banners are also a good way to display the products and services of your company.
Hanging displays is another way of attracting the customers even if they are far away from your booth. They are available in various styles and sizes. Some of the very common styles are triangular frame hanging display, circular frame hanging display and quad frame hanging display. Use of hanging displays makes a good impression on the potential customers and attracts them to visit your booth.
Conferences, exhibitions and presentations often prefer Pop up Stands as they come in large variety and styles. Pop up stands are dynamic solution for promoting the products of your company. They are light weighted and are available at reasonable cost.
Trade show truss systems provide you everything you need in a portable Truss Display, are extremely versatile, innovative, are a great value for your Trade show dollar and extremely quick and simple to set up.