Participating in a highly regarded industry trade show can be one of the most important marketing moves a business makes. With a well-conceived trade show marketing plan, business managers can generate industry buzz, make important contacts and most importantly sell products and services.
Maximizing booth traffic is the key to a successful trade show experience. More people means more opportunities to increase sales and meet trade show marketing goals. There are several trade show marketing tools that can draw participants to a booth. Remember, attendees spend all day in a convention hall walking from booth to booth. The most important trade show marketing strategy is to stand out among the crowd!
Customized Prize Wheel
It is hard to resist the temptation to spin a colorful prize wheel! A customized prize wheel is one of the most versatile and cost-effective trade show marketing tools that a company can own. Because the wheel can be customized to display any number of prizes, it is the perfect opportunity for a company to showcase their own products and services.
To most effectively take advantage of trade show marketing, attendees should fill out a contact card in exchange for an opportunity to spin the wheel. This often results in hundreds of contacts by the end of a show!
Money Blowing Machine